The Executive Marketing Blog » Marketing podcasts

Ad-Tech: Listen to Podcasts of Past Digital Marketing Conferences

OneAccord — Wed, 05 Aug 2009 03:59:39 +0000

Ad-tech.com advertises itself as “The Event for Digital Marketing.” An initial glance around the web-site will immediately confirm that Ad-Tech, in fact, the event. When the initial Ad-Tech.com page loads in a browser‘s window, they will be immediately be presented with a list of international cities where Ad-Tech has a presence. Sydney, Paris, San Francisco, Singapore, Chicago, Tokyo, London, New York, Shanghai, and Beijing all have clickable links in the left hand frame of the browser bar. Clicking on any of these cities will bring up a page detailing events scheduled for the near future in that particular location. For example, upon clicking on Chicago a reader will see a list detailing upcoming conference and exhibit hall hours with a list of keynote speakers, conference sessions, and regular speakers. Each speaker’s name is listed along with a headshot photograph. Keynote speaker’s names are clickable to provide the user with additional biographical information.

An extensive “Missed a Session” section of the site contains a series of podcasts. Each podcast contains a clear label, a very clear description of the topics discussed, and an easily accessible download button. The file size of the podcast is also presented to the right (measured in MB). Any person who did not want to download the actual podcasts can also listen to them in a background browser window. This section will prove particularly useful to business representatives who were unable to attend a particular conference.

Any company looking to actually be a sponsor or speaker, or to host an exhibit at an Ad-Tech conference, can find all of the pertinent contact details on the homepage. Clicking on any of these three opportunities will bring up specific contact information for Ad-Tech representatives the world over, as well as detail the advantages doing business with Ad-Tech provides. Any company looking to increase their digital marketing presence would benefit from Ad-Tech’s services, and at Ad-Tech.com a browser has access to all the information they need to attend a conference or exhibit on digital marketing in several major international cities.

The 10 Best Marketing Podcasts of 2008

OneAccord — Mon, 09 Feb 2009 06:56:34 +0000

Seth Godin doesn’t think podcasts are that great because you can’t browse 300 in minutes with an RSS feeder, but I am a big fan of podcasts because you can’t read a blog while you are stuck in traffic. Studies have shown that the least happiest part of the day is during our commute to work. Make yourself happier and smarter by listening to some of these top marketing podcasts.

Here are our rankings for the best marketing podcasts for 2008.

#10 The Advertising Show

#9 Across the Sound

#8 Marketing Voices

#7 The Brand Show

#6 The Hook

#5 Duct-Tape Marketing

#4 Brand Fast-Trackers

#3 BeanCast

#2 Marketing Over Coffee

#1 Podtini

Other Good Business Podcasts:
APM Marketplace
HBR Ideacast
The Cranky Middle Manager
Wall street Journal This Morning
Time Business Podcasts
Business Week Cover Stories
Entrepreneurial Thought Leaders
Knowledge at Wharton

image source: Andrew

Christopher Penn Discusses Marketing Applications of Twitter

OneAccord — Mon, 12 Jan 2009 05:43:14 +0000

Christopher Penn Discusses Marketing Applications of Twitter on Six Pixels of Separation.

Image by bpolensky